Hostess is banking hard on people’s love of autumnal spices. One year after releasing Pumpkin Spice Twinkies—a treat popular enough to return to grocery store shelves this year—the brand’s taking things to the next level by combining the flavor with another treat with a cult following: Cheesecake. Yes, Pumpkin Spice Cheesecake Twinkies are real, and they’re only available at Kroger stores.
While the original Pumpkin Spice Twinkie features a sponge cake with a cinnamon-infused cream filling, this one features a—can you guess?—cheesecake-like filling, albeit with the same blend of autumnal spices mixed in. The whole Twinkie’s dipped in white fudge, just to further differentiate it from last year’s release.
Early reviews seem mixed, and much like any snack cake, the eater tends to go through a range of emotions. On first bite: Whoa, this is sweet. Second bite: You know, the cake’s kind of dry, and it’s really quite sugary. I don’t know why I’m eating this. Third bite: This is a waste of calories. I should be eating actual cake. Final bite (because yes, you can eat this in four bites if you really believe in yourself): Mmm … My greasy fingers keep slipping as I open the second bag, but I will not be defeated.
“I’m not saying it was a Cheesecake Factory experience par excellence, but as each Twinkie wrapper fell to the floor and crumbs of white fudge coating smeared onto my shirt, both the cheesecake and pumpkin spice flavor became more pronounced,” wrote Adam, a staffer at The Impulsive Buy, in a review of the product.
If last year is any indication, strong sales at Kroger this fall could lead to a more widespread distribution next year, as it did with Pumpkin Spice Twinkies.
Hostess isn’t just dabbling in pumpkin spice this year. The brand’s also released Caramel Crunch Donettes, Caramel Apple CupCakes (both new for 2016), and is bringing back a few Halloween classics, like GloBalls, ScaryCakes and Chocolate S’cream Twinkies.
With Hostess’s range of products—and these 94 other fall-inspired eats—you could pretty much spend the next month eating nothing but pumpkin spice or caramel apple-infused meals. Somewhere, off in the distance, your doctor is cringing—and your dentist is silently cheering.
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